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New Mexico Lottery Scratcher Sales Highest In Four Years

ALBUQUERQUE – The New Mexico Lottery sold approximately $321,000 in Scratcher tickets yesterday, its highest one-day sales since March 2010.

The lottery introduced six new Scratchers yesterday, including the $2 “I Love New Mexico.” The game features six iconic state landmarks photographed by New Mexico residents.

Earlier this year, the lottery began a strategy to launch multiple new Scratcher games on the first Tuesday of the month.

“Our ‘Super Tuesday’ goal is to create a more exciting marketplace for players and generate more profit for Legislative Lottery Scholarships,” said Karla Wilkinson, the lottery’s product manager. “Yesterday’s sales were very strong, a sign that we’re on the right track.”

The lottery’s Fiscal Year 2014 goal is to sell approximately $135.3 million in tickets and generate approximately $40.6 million in profit for the Legislative Lottery Scholarship program.

As of April, FY 2014 profits total approximately $34.5 million. The fiscal year ends June 30.

Legislative Lottery Scholarships

Since its inception in 1996, the New Mexico Lottery has raised $607 million for education and more than 90,000 students have attended college on Legislative Lottery Scholarships.

More information about Legislative Lottery Scholarships is available at www.nmlottery.com.

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